Dialogtrail is a cloud-based chatbot platform for interactive marketing in popular chat channels such as Facebook Messenger. Chatbots are a globally growing trend and with Dialogtrail, e-traders get all the tools they need to use chatbots effectively for marketing purposes.

It's easy to build interactive mailouts and shape the chatbot on Dialogtrail's platform. The format is made up of text, pictures, galleries and videos that can be linked onwards to answers from the chatbot or directly to the website.

Chat mailouts via the Dialogtrail platform have a greater reach and interaction than in other direct marketing channels. E-commerce's current Facebook Pixel is used to measure all conversion values from mailouts, which makes the channel's performance easy to understand and compare.
The result is a visual and interactive response from the consumer that stands out from the crowd and contributes positively to the customer experience.

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