Sleepo was founded in 2011 by Philip Nickolsten as an online bed retailer. Today, Sleepo is evolving into a design-led D2C furniture brand, combining its growing collection of proprietary designs with a curated selection of established brands across nine European markets. International markets account for a significant and growing share of revenue, and with a team of just 18 people, scalability is critical to Sleepo's business model.
Sleepo runs on Norce Commerce, with Nexer as solution partner and the team behind both Owlstreet and Connected Commerce.