Say hello to our new Technology Partner – Shopspray

We’re pleased to introduce Shopspray as a new Technology Partner to Norce. In a conversation with Sören Handlos, Partner and CEO of Shopspray, we explored their mission to empower B2B companies through punchout technology, their strengths as a solution provider, and what this collaboration means for Norce customers.

Tell us about Shopspray

Shopspray was founded on the mission of empowering B2B companies to be able to handle the rising demand for digital ordering in the B2B space, specifically via punchout technology.

With an average of more than twenty years’ experience in the software, ecommerce and B2B space, Shopspray is a natural partner to leading platform vendors like Norce since we embrace and support the overall notion of making B2B “digital first” with ecommerce as the natural foundation.      

What are Shopspray’s main strengths?

Our main strength is that we give B2B’s full control over an increasingly important digital sales channel by connecting B2B’s - both manufacturers and distributors - digitally with their customers eprocurement systems for full digital ordering. No third party punchout solutions or intermediate punchout catalogs are needed. We simply punchout-enable the Norce commerce solution for direct and unhindered order communication between the Norce product catalog and the many different eprocurement systems used by B2B buyers.      

Why did you decide to become a Technology Partner with Norce?

The short answer is that there is a perfect match between Norce and Shopspray both on a strategically and operational/technical level. Specifically we share the Norce B2B focus and Shopspray fully support, and enhance the relevance and buying experience for Norce customers.   

What benefits does this collaboration provide for customers?

The ability to provide punchout as a fully integral part of the Norce platform is highly relevant for Norce customers. They will be able to act on the market demands for punchout connectivity and do this with full control over the strategically important digital ordering channel that punchout has become.